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by Unity Nodes
NEAR Protocol

Near Protocol - NFTs beyond the hype

about 12:11 long

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About this video

NFTs have taken the world by storm.

In just a few years, non-fungible tokens have gone from a niche topic to a household name.

But while most of the headlines around NFTs focus on art, there is so much more to the technology than pictures of bored apes.

In this video, we’re going to explore NFTs beyond the hype.

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Transcript

1,983 words

Captions as YouTube publishes them, usually machine-generated, so product and people names can be misheard.

  1. 0:07

    chloe lewis here um currently working as community strategist for the auction i am also like founder of the mormon j foundation and we interact heavily with uh nfts there i'm kirwa zwanich i'm the co-founder and our director in endemic nft marketplace hey what's up everybody i'm vandal my mom calls me jason my main project is dao records uh which is a web 3 music ecosystem uh nft launch pad

  2. 0:38

    and metaverse company my name is ricky and i'm the founder and ceo for us we are currently the biggest energy marketplace one year hi hello everyone my name is rim or rimbruscheck and i am heading community development at open forest protocol i'm monish i'm from india i've been in been as a part of near protocol for a while now almost a year it's a community builder currently uh sitting at a creative's down a moderator and as well as a community down council in your

  3. 1:09

    forum yeah i think it's a matter of using the imagination um because it's really hard to sort of confine nfts to a box i think it's really up to our imaginations to to really see the the many different use cases for nfts and um i guess the the primary one that we have seen and i think the one that's really kind of spurred on the innovation with nfts has been crypto art and i think that it's also allowing musicians and and artists to discover

  4. 1:50

    their worth and their value and you know just kind of seeing how the market reacts to you know their nfts when they sell them and not only that i think that you know the nft allows you to package any number of things whether that's like experiences whether that's access to something whether a membership to a mailing list or you know a private discord channel that's interesting actually uh nfps is being provided like

  5. 2:21

    apart from just a jpegs for music it is providing a lot of utility rather than just a media file right now uh especially with the taos within your protocol uh that is giving out a great extent of what you say a potential uh to grow uh nfts are uh nfts are a major part of dow governance uh that that is like extending to a very huge state right now so i would put in that way one of the coolest thing that i've seen right now

  6. 2:53

    is for example dnf is uh created by garyvee's uh the v france it's you know it you know it can be used to access the you know as a ticket to access the conference it can be used to access the time um to talk with gervy and everything also so for me and if this is just media it could be memberships it could be an access it could be you know even in the future for example maybe in the next five to ten years where nfcs are like you know where nfp is becoming much more

  7. 3:20

    mature hopefully the governor the government could create a land certificate with nfc's or maybe a birth certificate and there will be like a lot more other opportunities that can be done with nfd so so an atheism is just a media where you can prove your ownership digitally the way that we use nfts is really true to nft as a technology there are essentially two ways to represent certain assets on chain one is

  8. 3:45

    ft fungible tokens and the other is nft non-fungible tokens and we often associate nfts as media our digital art because of nfts being a medium for you know basically digital media and we are using nfts also in that fashion but to represent forest plots so every time that a forest project says i want to use ofp in order to use its monitoring service they register on ofp by representing minting an nft that represents the

  9. 4:18

    area the coordinates and the satellite image of the forest land that they're going to plant trees in so that we do this because first of all every forest project is unique it's not fungible it has to be represented in that way because the coordinates are new to them yeah so i um having you know i'm i'm an old dude at this point in time in life and you know i've seen various different musical formats uh come and go

  10. 4:49

    uh from vinyl to cassettes to minidisc to cds to um to mp3s and as we moved sort of uh to more digital native music i noticed the value of music decrease and i think that once we got to streaming platforms the the value for music especially in digital form became so low that you know the average artist wasn't able to really make anything out of it at all and it was kind of just you know there because they had to have

  11. 5:26

    presents essentially like kind of like someone would create a cd even though no one was buying cds you still needed to have the presence there in the record store right so nfts came around and especially for music and other forms of content music specifically because it had been devalued so much um you know you look at an nft and you look at how the creator the mentor of the nft can assign whatever value they want to it the relationship between it its content

  12. 5:58

    and the purchaser is direct i think one thing that we'll see more is we'll broaden the perspective or content of entities beyond simply art and one use case would obviously be ours where you can represent a real-world asset an actual geolocation through nfts and then you know use that data for purposes that affect the physical rules such as regeneration of a certain force area and then being able to attach a certain identity or certain assets to it for

  13. 6:29

    instance like we could say from the data that is represented on this forest nfd you can generate carbon credits given that you can calculate you have the right data you can calculate how much carbon has been sequestered so this would be a very new way that we haven't seen before of linking the on-chain world and the off-chain world and in a very climate positive way using nfts let's say how i explained it to my mom and dad is that you went to spain and

  14. 6:55

    then you're going to see this football match but you also want a memento you want a memorabilia that you can hold on to and he's like okay i can put it i can have the i can have the ticket and then i can put it uh and hold it somewhere so all of my grandkids can have it one day and see that if they like the same football club or this at that time like yeah but all of your grandkids are holding everything that they hold dear is in a digital format so they don't even understand the

  15. 7:25

    physical format anymore outside of course living and translate to another generation of your grandkids so but i think that they will be proud if they have an nft of the tickets so they know that they've been to some legendary game or they've been to i don't know maybe a rolling stores concert because yeah they're like 90 or something they're not going to be here forever so maybe but they will be maybe rolling stones fans has a lot of new generation stars so they can have the nft as an

  16. 7:54

    experience as a ticket as a memorabilia of something that can really trans transform transfer through time and also if you're talking about art and you and you leave them a piece of art or as a business opportunity or something out of value that's maybe a an expressive nft available entity that's in your family then of course if you leave them a painting the painting maybe has a shorter life i try usually i try

  17. 8:24

    and explain a lot of these concepts with the idea that we already kind of have these kind of ecosystems where the entire world is basically digital the currency is digital the assets are digital some of their are scarce they have different rarities and they have utility and people are already willing to spend countless hours days months years to get better at accessing these goods to get better at collaborating about these goods there's guilds um where people train and practice week after week to be able to

  18. 8:58

    be bosses and uh get certain gear and so a lot in my opinion nfts is very similar to what we already see in a fortnight for example the idea that you know you could be playing your favorite game where you can do what you're already doing um and then your effort and your time could be valued beyond the game um and so if you do decide just by chance hey you know what i want to do

  19. 9:22

    something else in my life um i want to do a new skill or a new hobby or just try something new that maybe i'm not good at yet i can still have this ask these assets from this previous skill set move them over to a new category and that can fund a new skill set that i want to learn we're family oriented and it's a and it's a smaller shape but in my opinion when we first even started talking about the need always muted as a top 10 chain

  20. 9:54

    in the long term i just see the near being something that is growing really organically that is taking care of their artists and and the nft community also and that it's having the tech and the understanding of tech that it's really perfect for for the future and perfect for the future of the planet first of all near has like like me personally it has the best tech team which means they deliver the best tech compared to all the other blockchains out there so you know from

  21. 10:24

    scalability um i much i don't know i really believe in like like a horizontal scaling compared to vertical scaling and sharding is actually uh horizontal scaling so you know i totally believe in what the near team the mirror team did with their sharding with the blockchains kind of thing and not only that um i mean the near foundation it you know they're really helpful um they really helped us a lot um all the other projects smaller projects even got a lot of a lot of attention from them here has been a one

  22. 10:55

    of an ever welcoming community that you'll ever be in terms of recognizing stuff in terms of appreciating stuff in terms of valuing the valuing the original uh whatever like there is some some there is some media or some content that has been created by content but that needs to be valued because we are a sustainably project we are a green project um the climate neutrality aspect really matters for us so i think also the bad rep of nfts also goes hand in hand with

  23. 11:28

    their supposed energy consumption their carbon footprint and with near you just don't have that problem right because near is a climbing neutral chain all nfcs minted on near are technically green they're climbing neutral nft so you also don't have to think about the environmental aspects that are supposedly bad because nfts are using ethereum and whatnot and you don't have that discourse on near it i think that's also why nier is a great candidate for the nft marketplace

  24. 12:11

    you