[Report/mpDAO Grant 8] Meta Pool Instagram content creation campaign

[Report/mpDAO Grant 8] Meta Pool Instagram content creation campaign

We are glad to announce the activities made by PRIMO DO SATOSHI AND ASSOCIATES on INSTAGRAM, FOCUSED ON BRAZIL TERRITORY during the last month.

Summary

The campaign was designed to reach a diverse audience in the brazilian crypto world. On the Thutski profile, which has a more informative and news-focused approach, the Primodosatoshi profile adopted a more educational approach, while the Criptopepememes and Criptomemebr profiles featured broader communication styles.

Instagram content creation campaign [Instagram/Brazil ]

The campaign had a four week duration, with a total of 28 pieces of content, in the formats of Instagram reels, Thread post, Community Instagram post, Stories post. Key content with Call to action (CTA), to strategic Meta Pool Content and automation with CTA.

During the first two weeks, the focus was on promoting the concept of liquid staking, the launch of restaking, and the Meta Pool game.

In the following two weeks, the focus shifted to Meta Pool’s vote-to-earn system, promoting Meta Pool’s Governance Live event, and finally, announcing the Hackathon in which Meta Pool will participate.

Due to the restrictions imposed by platform X, the profiles were legally prohibited from posting on the platform, as this could lead to potential sanctions and penalties.

7 Instagram Reels Created in Portuguese for covering the topics of liquid staking and Vote to Earn System

On these videos we were able to educate and inform about Meta Pool’s Liquid Staking and Vote to Earn system.

The videos were distributed on:

instagram.com

Arthur Sheng Su (@primodosatoshi) • Instagram photos and videos

86K Followers, 284 Following, 258 Posts - See Instagram photos and videos from Arthur Sheng Su (@primodosatoshi)

instagram.com

Cripto Meme Brasil (@criptomemebr) • Instagram photos and videos

74K Followers, 529 Following, 4,140 Posts - See Instagram photos and videos from Cripto Meme Brasil (@criptomemebr)

instagram.com

Cripto Pepe Memes | Bitcoin & Criptomoedas (@criptopepememes) • Instagram...

71K Followers, 896 Following, 1,178 Posts - See Instagram photos and videos from Cripto Pepe Memes | Bitcoin & Criptomoedas (@criptopepememes)

2 Instagram Feed Post Created in Portuguese for covering the topics of restaking, meta pool gaming campaign and Vote to Earn System

On these feed post we were able to bring awareness in form of news about two key aspects of Meta Pool ecosystem.

The feed post were distributed on:

instagram.com

Thutski. (@thutski) • Instagram photos and videos

75K Followers, 354 Following, 1,597 Posts - See Instagram photos and videos from Thutski. (@thutski)

2 Instagram Thread Created in Portuguese for covering the topics of liquid staking and Vote to Earn System

On these thread post we were able to bring awareness in form of news about two key aspects of Meta Pool ecosystem.

The feed post were distributed on:

instagram.com

Thutski. (@thutski) • Instagram photos and videos

75K Followers, 354 Following, 1,597 Posts - See Instagram photos and videos from Thutski. (@thutski)

1 Instagram Community Post Created in Portuguese for covering the topics of restaking

On this community post we were able to inform and call to action to Meta Pool’s restaking DOCS.

The feed post were distributed on:

instagram.com

Cripto Pepe Memes | Bitcoin & Criptomoedas (@criptopepememes) • Instagram...

71K Followers, 896 Following, 1,178 Posts - See Instagram photos and videos from Cripto Pepe Memes | Bitcoin & Criptomoedas (@criptopepememes)

16 Instagram Stories Combo Created in Portuguese for covering the topics of restaking

On these stories combo we were able to bring up the topics of liquid staking, restaking, vote to earn, call to action for a Governance Call and redirect the audience to Meta Pool’s desired links.

The feed post were distributed on:

instagram.com

Thutski. (@thutski) • Instagram photos and videos

75K Followers, 354 Following, 1,597 Posts - See Instagram photos and videos from Thutski. (@thutski)

instagram.com

Arthur Sheng Su (@primodosatoshi) • Instagram photos and videos

86K Followers, 284 Following, 258 Posts - See Instagram photos and videos from Arthur Sheng Su (@primodosatoshi)

instagram.com

Cripto Meme Brasil (@criptomemebr) • Instagram photos and videos

74K Followers, 529 Following, 4,140 Posts - See Instagram photos and videos from Cripto Meme Brasil (@criptomemebr)

instagram.com

Cripto Pepe Memes | Bitcoin & Criptomoedas (@criptopepememes) • Instagram...

71K Followers, 896 Following, 1,178 Posts - See Instagram photos and videos from Cripto Pepe Memes | Bitcoin & Criptomoedas (@criptopepememes)

Links to the Instagram Reels and Feed Posts (Stories analytics in the link at the end of this document)

Instagram

Cripto Pepe Memes | Bitcoin & Criptomoedas on Instagram: "Já imaginou...

71 likes, 75 comments - criptopepememes on September 29, 2024: "Já imaginou ganhar por votar? É assim que funcionam as DAOs, Organizações Autônomas Descentralizadas. No universo cripto, você tem a oportunidade de participar do crescimento de...

Instagram

Cripto Pepe Memes | Bitcoin & Criptomoedas on Instagram: "✋ 🛑 Pare de...

357 likes, 119 comments - criptopepememes on September 13, 2024: "✋ 🛑 Pare de acumular Criptomoedas sem render! Entenda como e onde você pode aumentar seu patrimônio de investimento cripto através de estratégias de Staking! A plataforma MetaPool é...

Instagram

Cripto Meme Brasil on Instagram: "Meta Pool tá vindo como?! Tropa 🚀"

criptomemebr on September 28, 2024: "Meta Pool tá vindo como?! Tropa 🚀".

Instagram

Cripto Meme Brasil on Instagram: "É isso mesmo meus amigos! A Metapool ta...

329 likes, 80 comments - criptomemebr on September 13, 2024: "É isso mesmo meus amigos! A Metapool ta com uma novidade imperdivel pra vocês, o Space Puul. Um jogo interativo que vai recompensar os participantes com Solana na...

Instagram

Arthur Sheng Su on Instagram: "O que é staking em cripto?"

366 likes, 12 comments - primodosatoshi on September 11, 2024: "O que é staking em cripto?".

Instagram

Arthur Sheng Su on Instagram: "O que é liquid staking? #bitcoin...

183 likes, 59 comments - primodosatoshi on September 12, 2024: "O que é liquid staking? #bitcoin #criptomoedas #ethereum #investimento #nearprotocol #metapool #liquidstaking #defi".

instagram.com

Instagram

https://www.instagram.com/p/DAWXH7LP6mS/

https://www.instagram.com/p/C_3WvhcMS6b/

The goals we achieved for this proposal

We are happy to announce the following numbers.

• [ 65,226 ] Reels, feed post and thread views
• [ 1667 ] Likes
• [ 546 ] Comments
• [ 292 ] Shares
• [ 200 ] Saves
• [ 32,484 ] Stories Views
• [ 535 ] Total direct leads (clicked links and automation with Direct Message with link).

Link for the detailed data and stories analytics:

drive.google.com

PRIMODOSATOSHI-GRANT-DATA_ANALYTICS.pdf

Google Drive file.

I must say it’s impressive to see such a structured approach to promoting the Meta Pool ecosystem.
The campaign’s efforts to engage and educate audiences on Instagram seem to align well with the DAO’s goals.

You can see these points are

1. Content Quality: The visual appeal and clarity of the content shared on Instagram are top-notch. It’s great to see complex topics simplified for a wider audience.
2. Engagement Metrics: The metrics provided show a promising level of interaction. It would be helpful to know more about audience demographics to assess the campaign’s reach further.
3. Community Impact: Highlighting testimonials or user stories from the campaign could add a personal touch to the results and further demonstrate its effectiveness.

This report reflects a strong effort and a commitment to promoting Meta Pool’s vision. Valuable post to all of us!